Our Ventures
At Laguna Foundry, we build and operate a portfolio of focused ventures across technology, professional services, media, and consumer brands. Each venture is developed around a distinct market opportunity, bringing together thoughtful strategy, strong execution, and a long-term commitment to creating useful, differentiated businesses.
ScubaDev
ScubaDev is a development and technology partner that helps companies build, improve, and maintain the systems behind their business. Services include websites, subscription development, AI implementation and automation, CRM/ERP and app support, custom dashboards, hosting, upkeep, and white-label development.
Worker Websites
Worker Websites gives contractors a better website and a simpler way to stay on top of every opportunity. Each mobile-first site connects forms, calls, texts, reviews, local search, and customer follow-up in one practical system—so crews can answer faster, look professional, and lose less work between the first call and the finished job.
Quiet Kitty
Quiet Kitty is an inbox-first media company for people with restless minds and excellent taste. Built around an abundance of curiosity, it delivers original stories, useful discoveries, and unexpected rabbit holes straight to your inbox—creating a calmer, more personal alternative to feeds designed to keep you scrolling.
SwellPitch
SwellPitch turns the questions prospects already have into lead magnets they actually want to use. From calculators and assessments to AI-powered audits and custom reports, each tool gives visitors an immediate, useful result while giving sales teams the context they need to qualify the lead, continue the conversation, and close.
MakeoverMail
MakeoverMail turns a photo of a home into a personalized direct-mail opportunity. In about a minute, home-service teams can create an AI-generated makeover concept, place it on a branded postcard, and send it to that exact address—showing homeowners what is possible and giving them a compelling reason to request a quote.
Mermaid Phone
Mermaid Phone is the AI front desk built for independent beauty professionals. It gives solo stylists, estheticians, nail artists, and other beauty pros a dedicated business number with an assistant that answers calls, books appointments, organizes client conversations, and keeps their personal phone personal—even while their hands are busy.
RingerText
RingerText takes the weekly roster scramble off a hockey captain’s plate. It sends game-day roll calls by text, reads each YES, NO, or MAYBE, tracks the live bench, and automatically contacts the best available ringers when a lineup is short. Players need no app or login—just a phone and a willingness to show up.
gnarly agency
Gnarly Agency manages the marketing and outbound sales work that turns ambitious growth plans into real conversations. From campaign strategy and creative execution to prospect research, personalized outreach, and follow-up, Gnarly builds and runs practical initiatives designed to get the right offer in front of the right people.
Daily Dreams - Coming Soon
Daily Dreams is a vision board builder and dream log for turning the life in your head into something you can see, revisit, and shape. Collect the images, ideas, goals, and sparks that matter; organize them into a personal vision; and record the dreams that visit at night—because the future and the subconscious both deserve a place to land.
Abundance Decor Co - Coming Soon
Abundance Decor Co. brings the beauty and creative energy of Laguna Beach into the spaces where life happens. Featuring wall art and more from local artists, the collection makes it easy to discover distinctive work, support the people who create it, and surround yourself with pieces that carry a true sense of place.