LF Toolkit · CRM, marketing & booking

Turn more leadsinto customers.

Reply to inquiries, automate follow-up, book appointments and collect payments in one place.

LF Toolkit includes setup help, unlimited support and routine changes from the Laguna Foundry team.

14-day trial · Plans from $297/month
Card required. Cancel before your trial ends to avoid subscription charges.

Laguna Foundry’s Office Hours booking calendar with available dates and appointment times.
The booking calendar we use at Laguna Foundry.

Setup helpConnect supported accounts and configure the tools you want to use first.

Unlimited supportAsk platform questions and get help when something needs attention.

Routine changesAsk LF to update forms, booking hours, reminders and pipeline settings.

The work, in one place

From the first inquiry
to the next appointment.

Keep the conversation, customer details and follow-up together, so you can see what needs your attention.

Reply with the whole conversation in front of you.

Bring email, texts and connected social messages into one inbox. See the customer’s history as you reply.

Make it easy to book and pay.

Share your available appointment times. Create documents and invoices, and collect payments through a connected payment provider.

Know which leads need attention.

Track inquiries and open opportunities in your sales pipeline. Give each one an owner and a follow-up task.

Follow up without starting from scratch.

Configure confirmations, reminders and follow-up sequences for actions such as form submissions and appointment bookings.

Follow-up you can configure

Let customers book.
Let the reminders follow.

Send a confirmation when an appointment is booked, then reminders before it’s time to meet. LF helps you choose the messages and timing.

Actual LF Toolkit draft workflow showing an appointment trigger, confirmation email and scheduled email reminders.
Example appointment workflow in LF Toolkit · Draft.

Included in every plan

Ask LF to make
the changes.

Your subscription includes unlimited LF support and routine Toolkit changes.

Ask a question, send us a snag, or tell us what you need adjusted. We can explain how it works or make an agreed change for you.

Meet Laguna Foundry

Start with the work you need done.

We help connect supported accounts and configure the parts you want to use first, such as a form, booking calendar or follow-up sequence.

  • Update a field on your inquiry form.
  • Change your available booking hours.
  • Adjust a reminder email.
  • Refine the stages in your sales pipeline.

You can ask as many platform questions and submit as many routine change requests as you need. We work on one change request at a time per account, and the LF team checks the work before handing it back.

Custom websites, full migrations, campaign strategy and integrations beyond supported connections are quoted separately. Startup and Scale include priority support. Scale includes strategy check-ins.

Marketing & websites

Start with a template.
Make it yours.

Build a page for your offer, add a form, and follow up by email. Schedule social posts from the same workspace.

Actual LF Toolkit website template library with category filters and template previews.
Website templates available inside LF Toolkit. Shown: template previews.
  • Pages & forms
  • Email campaigns
  • Social scheduling
  • Automated follow-up

Custom website builds are scoped separately.

The plans

Pick the tools you need.
LF help is included.

Every plan includes the core customer, booking, marketing and payment tools, plus LF support and routine changes.

Solo

For running your own sales, bookings and marketing.

$297/ month

Billed monthly after your trial.

  • CRM, conversations and sales pipeline
  • Calendars, forms, websites and funnels
  • Email campaigns, social planning and automation
  • Documents, invoices, memberships and reporting
  • LF setup help, support and routine changes
Start your Solo trial

Annual: $2,970 billed yearly, equivalent to $247.50/month.

Startup

For teams that need more ways to market, teach and sell.

$599/ month

Billed monthly after your trial.

  • Everything in Solo
  • Team management and permissions
  • Communities, courses, webinars and affiliates
  • Ads Manager, Listings, SEO and Prospecting
  • Hosting for one WordPress site
  • Priority LF support
Start your Startup trial

Annual: $5,990 billed yearly, equivalent to $499.17/month.

Scale

For businesses using advanced automation and AI.

$999/ month

Billed monthly after your trial.

  • Everything in Startup
  • Workflow Pro and WhatsApp
  • AI package
  • Hosting for three WordPress sites
  • Priority LF support and strategy check-ins
Start your Scale trial

Annual: $9,990 billed yearly, equivalent to $832.50/month.

14-day trial. Card required. Prices in USD. Your selected subscription starts billing after the trial unless you cancel beforehand. Annual plans are charged as one annual payment. Phone, messaging, email, AI usage, payment processing and optional extras may cost more. Some features need connected accounts and setup. WordPress hosting does not include a custom website build.

Compare all plan features

Before you start

A few questions.

Will LF help me set it up?

Yes. We help with supported account connections, routine configuration and troubleshooting. Start with the part of your business you want to improve first. Full migrations and larger custom projects are scoped separately.

What does “unlimited support” mean?

You can ask as many platform questions and submit as many routine change requests as you need. We work on one change request at a time per account. This includes changes such as forms, calendars, reminders and pipeline settings; custom builds and specialist projects are separate.

Can I keep the tools I already use?

You can start with a few Toolkit features and add others later. Available connections depend on the other tools involved. LF can help you check the supported options before you plan a migration.

What happens after the trial?

After 14 days, your selected monthly or annual subscription begins unless you cancel before the trial ends. A card is required at signup. Usage charges and optional extras are separate from your subscription; review the signup agreement before activating those services.

Do I need the most expensive plan?

Choose the tools you need today. Solo includes the core customer, booking, marketing and payment tools. Startup adds team and audience tools; Scale adds advanced automation and AI. LF support and routine changes are included in every plan.

Try it with the work
you already do.

Follow up with a lead. Share your booking link. Send an invoice. Use the trial to see how LF Toolkit fits your business, with our team here to help you get started.

Start your 14-day trial

Plans from $297/month. Card required.
Cancel before your trial ends to avoid subscription charges.

FROM INSIGHT TO IMPACT, WE BUILD STRATEGIES, BRANDS, AND SYSTEMS THAT DRIVE MEASURABLE GROWTH.

FROM INSIGHT TO IMPACT, WE BUILD STRATEGIES, BRANDS, AND SYSTEMS THAT DRIVE MEASURABLE GROWTH.